Services

My services can be categorized in 3 areas:

Brand Strategy Consulting

For companies that need expert brand/rebrand strategy with a specific brand goal in mind. Examples include brand strategy for new product launches, rebranding following a merger, acquisition, or divestiture, brand architecture restructure and cleanup, corporate identity/brand guidelines development or improvement, updating positioning, and graphic design support.

Fractional CMO

For early stage/startup/SMB companies that are not ready for a full time CMO but need senior level advice, I can act as "fractional" CMO, where for example I work 5 or 10 hours a week, and help you make strategic, high level decisions, which can than be executed by junior staff or external agencies.

Workshops

Either in person or virtual, I can do short workshops from half-day to a week, for intensive work that needs to be done quickly. These typically involve brainstorming, discussion, and strategy sessions. Ideal topics are brand strategy, category design, positioning, differentiation, launch planning, or content strategy.

Let's talk about your marketing needs! Contact me here.